Công ty/ thương hiệu/ sản phẩm của bạn có được khách hàng và công chúng ghi nhớ một cách dễ dàng nhất hay không phụ thuộc vào slogan bạn đưa ra. Hay nói cách khác, slogan là một phần không thể thiếu định vị thương hiệu của bạn trên thương trường.
Một mẫu slogan hay không chỉ là slogan đảm bảo những yếu tố: Ngắn gọn, dễ nhớ, độc đáo, thể hiện rõ giá trị cốt lõi công ty/ thương hiệu/ sản phẩm (lợi ích cốt lõi mà bạn muốn mang đến cho khách hàng), mà còn là hệ quy chiếu hình thành văn hóa, hợp nhất cách nghĩ, cách làm việc của những thành viên trong công ty.
Thường thì slogan dao động từ 1 đến 12 chữ, trung bình vào khoảng 3 đến 4 chữ, có vần điệu hoặc thanh âm nghe dịu tai. Tùy vào mỗi brand, bạn có thể chọn thanh âm theo những sắc thái cảm xúc khác nhau như:
- Phấn khơỉ (Ví dụ The Walt Disney Company là khu vui chơi trẻ em, chọn slogan dạng câu cảm thán như đang hét lên vui sướng “I’m going to Disney World!”
- Chắc chắn (Ví dụ PepsiCo ra đời sau Coca-Cola nên chọn slogan là câu khẳng định rất rõ ràng: “Pepsi. It’s the cola”.
- Vân vân và mây mây.
Để cho các bạn tham khảo về các mẫu slogan chất lượng, dưới đây là thống kê 500 slogan của 500 công ty nằm trong danh sách Standard & Poor’s 500 Stock Index (The S&P 500) được trang KopywritingKource thống kê.
Nếu các bạn muốn tìm nhanh tên công ty và thương hiệu đã biết, hãy sử dụng công cụ CTRL + F nhé. Chúc các bạn đưa ra được những slogan chất lượng, độc đáo và khác biệt.
| COMPANY | SLOGAN | WORDS ▾ |
|---|---|---|
| Danaher Corp. | Invent. | 1 |
| Cognizant Technology Solutions | Keep Challenging | 2 |
| Skyworks Solutions | Breakthrough Simplicity | 2 |
| Sherwin-Williams | Ask Sherwin-Williams | 2 |
| Scripps Networks Interactive Inc. | Stay Connected. | 2 |
| Ameriprise Financial | Be Brilliant | 2 |
| Amphenol Corp A | Connecting tomorrow. | 2 |
| Republic Services Inc | Think Green | 2 |
| Apple Inc. | Think Different. | 2 |
| Applied Materials Inc | Apply it. | 2 |
| AvalonBay Communities, Inc. | Appreciating value | 2 |
| Pfizer Inc. | Pfizer Quality. | 2 |
| Xilinx Inc | All Programmable | 2 |
| Pentair Ltd. | Pentair water. | 2 |
| PG&E Corp. | Climate Smart | 2 |
| Boston Properties | Experienced leadership. | 2 |
| Time Warner Cable Inc. | Enjoy Better | 2 |
| CBS Corp. | Only CBS | 2 |
| Norfolk Southern Corp. | The Thoroughbred | 2 |
| Nordstrom | Reinvent Yourself | 2 |
| Total System Services | People-Centered Payments® | 2 |
| CenterPoint Energy | Always there. | 2 |
| CenturyLink Inc | Stronger Connected | 2 |
| Chubb Limited | Chubb. Insured. | 2 |
| NASDAQ OMX Group | Trade up. | 2 |
| Wyndham Worldwide | Be well. | 2 |
| Morgan Stanley | World Wise. | 2 |
| Teradata Corp. | Raising Intelligence | 2 |
| Twenty-First Century Fox Class A | HOME ENTERTAINMENT | 2 |
| D. R. Horton | America’s Builder | 2 |
| Twenty-First Century Fox Class B | HOME ENTERTAINMENT | 2 |
| McKesson Corp. | Empowering Healthcare. | 2 |
| Goodyear Tire & Rubber | More Driven | 2 |
| Delta Air Lines | Keep Climbing. | 2 |
| Masco Corp. | Building Supplies | 2 |
| Dollar Tree | Everything’s $1 | 2 |
| Lincoln National | Hello Future | 2 |
| Leucadia National Corp. | Clients First-Always | 2 |
| Lennar Corp. | Everything’s Included. | 2 |
| Waste Management Inc. | Think green | 2 |
| Vulcan Materials | Think Safety | 2 |
| Exelon Corp. | Sustainable Advantage | 2 |
| KeyCorp | Achieve anything. | 2 |
| ADT Corp | Always There. | 2 |
| KLA-Tencor Corp. | Accelerating Yield | 2 |
| Johnson Controls | Ingenuity Welcome. | 2 |
| Union Pacific | Building America. | 2 |
| Ingersoll-Rand PLC | Inspiring progress | 2 |
| Illumina Inc | New thinking. | 2 |
| Hewlett Packard Enterprise | Accelerating Next | 2 |
| Harman Int’l Industries | Expect Brilliance | 2 |
| General Mills | Nourishing Lives. | 2 |
| HP Inc. | Keep reinventing. | 2 |
| Hartford Financial Svc.Gp. | Always Thinking Ahead. | 3 |
| Starbucks Corp. | Romancing the bean | 3 |
| Staples Inc. | Make More Happen | 3 |
| Parker-Hannifin | Engineering YOUR success | 3 |
| Xcel Energy Inc | Responsible by Nature | 3 |
| Bed Bath & Beyond | Everything to Entertain | 3 |
| Tiffany & Co. | True love grows | 3 |
| PNC Financial Services | Leading the Way. | 3 |
| Stanley Black & Decker | Performance in Action | 3 |
| Block H&R | You got people. | 3 |
| Boeing Company | Forever New Frontiers | 3 |
| PACCAR Inc. | The World’s Best | 3 |
| Spectra Energy Corp. | Energy for life | 3 |
| Boston Scientific | Delivering what’s next. | 3 |
| O’Reilly Automotive | Professional Part People | 3 |
| Southwestern Energy | We are Energy | 3 |
| CA, Inc. | Agility made possible | 3 |
| Nucor Corp. | It’s Our Nature | 3 |
| Tesoro Petroleum Co. | Fueling the Future | 3 |
| CF Industries Holdings Inc | Where chemistry grows | 3 |
| Northrop Grumman Corp. | Defining the future. | 3 |
| AGL Resources Inc. | Providing Tomorrow’s Energy. | 3 |
| CMS Energy | Count on Us. | 3 |
| AT&T Inc | Your world. Delivered. | 3 |
| CSX Corp. | How tomorrow moves. | 3 |
| CVS Caremark Corp. | Health is everything | 3 |
| Nike | Just Do It | 3 |
| Alphabet Inc Class A | Don’t Be Evil. | 3 |
| Cameron International Corp. | Raising Performance. Together. | 3 |
| NextEra Energy | We Heard You | 3 |
| Cardinal Health Inc. | Essential to care | 3 |
| News Corp. Class B | Fair & Balanced. | 3 |
| News Corp. Class A | Fair & Balanced. | 3 |
| Alphabet Inc Class C | Don’t Be Evil. | 3 |
| Schlumberger Ltd. | Excellence in Execution | 3 |
| Cerner | Anticipate Innovate Accelerate | 3 |
| Newmont Mining Corp. (Hldg. Co.) | The Gold Company. | 3 |
| Newell Rubbermaid Co. | “Brands That Matter” | 3 |
| Wynn Resorts Ltd | Wynn Las Vegas | 3 |
| Chipotle Mexican Grill | Food with integrity | 3 |
| Salesforce.com | Success on Demand | 3 |
| NetApp | “Go further faster” | 3 |
| NRG Energy | We generate power. | 3 |
| American Airlines Group | Going for great. | 3 |
| Mylan N.V. | Seeing is believing | 3 |
| SCANA Corp | Power for Living | 3 |
| Royal Caribbean Cruises Ltd | Get Out There | 3 |
| Citrix Systems | Simplicity is power | 3 |
| Coach Inc. | Give her Coach | 3 |
| Monster Beverage | Fuel Your Fire | 3 |
| American International Group, Inc. | We know money. | 3 |
| Colgate-Palmolive | “World of Care” | 3 |
| Mondelez International | Make today delicious | 3 |
| Comcast A Corp | Ready to work. | 3 |
| Comerica Inc. | Committed to Business | 3 |
| Molson Coors Brewing Company | The Banquet Beer. | 3 |
| Micron Technology | Performance. Power. Reliability | 3 |
| ConocoPhillips | Energy for tomorrow. | 3 |
| Consolidated Edison | Energy, efficiency, expertise | 3 |
| Constellation Brands | Tastes for life | 3 |
| Corning Inc. | Discovering Beyond Imagination | 3 |
| Ross Stores | Dress for Less. | 3 |
| Willis Towers Watson | Family of Companies | 3 |
| AbbVie | People. Passion. Possibilities. | 3 |
| Rockwell Collins | Building trust everyday | 3 |
| Rockwell Automation Inc. | Listen. Think. Solve. | 3 |
| Amgen Inc | To Serve Patients. | 3 |
| McDonald’s Corp. | I’m Lovin’ It | 3 |
| Delphi Automotive | Partner of Choice. | 3 |
| Texas Instruments | Technology for Innovators | 3 |
| Dentsply Sirona | For better dentistry. | 3 |
| Devon Energy Corp. | Commitment runs deep. | 3 |
| Diamond Offshore Drilling | Hooked On Safety | 3 |
| Mattel Inc. | The World’s Mattel | 3 |
| Mastercard Inc. | Heart of Commerce | 3 |
| Reynolds American Inc. | Make it easy. | 3 |
| Accenture plc | High performance. Delivered. | 3 |
| Tyson Foods | Powered by Tyson. | 3 |
| Dover Corp. | Taste the difference | 3 |
| Dow Chemical | Living. Improved Daily. | 3 |
| Marsh & McLennan | Get there faster | 3 |
| Macy’s Inc. | Way to shop! | 3 |
| M&T Bank Corp. | Understanding what’s important | 3 |
| Loews Corp. | EXPERIENCED, FORWARD, THINKING | 3 |
| EMC Corp. | Where information lives. | 3 |
| Regeneron | Science to medicine. | 3 |
| Eaton Corporation | Powering Business Worldwide | 3 |
| Lilly (Eli) & Co. | Innovation is personal | 3 |
| Aon plc | Insure your vision. | 3 |
| Apache Corporation | Energy to Grow | 3 |
| Legg Mason | Global Asset Management | 3 |
| Emerson Electric Company | Consider it solved. | 3 |
| Red Hat Inc. | We’re stronger together | 3 |
| Laboratory Corp. of America Holding | Innovation. Quality. Convenience. | 3 |
| Equifax Inc. | Inform. Enrich. Empower. | 3 |
| Equinix | Where Opportunity Connects | 3 |
| Kohl’s Corp. | “Expect Great Things” | 3 |
| Kimco Realty | Integrity, Creativity, Stability. | 3 |
| Textron Inc. | Reaching new heights. | 3 |
| TE Connectivity Ltd. | Every Connection Counts | 3 |
| Archer-Daniels-Midland Co | Resourceful by nature | 3 |
| Qorvo | “All Around You” | 3 |
| Visa Inc. | Go with Visa | 3 |
| Extra Space Storage | Real storage expert | 3 |
| Public Storage | Real storage expert. | 3 |
| Prudential Financial | Bring Your Challenges | 3 |
| Under Armour | Protect This House | 3 |
| Autodesk Inc | Design your world. | 3 |
| Verizon Communications | Rule the Air | 3 |
| Intuitive Surgical Inc. | Improving patient outcomes | 3 |
| Intuit Inc. | Small Business, rejoice | 3 |
| Verisign Inc. | Powered by Verisign | 3 |
| Intl Flavors & Fragrances | Engaging The Senses. | 3 |
| United Continental Holdings | Let’s fly together | 3 |
| Fiserv Inc | Source. Capture. Optimization. | 3 |
| Flowserve Corporation | Experience in motion. | 3 |
| Intercontinental Exchange | Trade the world. | 3 |
| Intel Corp. | Experience What’s Inside. | 3 |
| Priceline.com Inc | Name your price | 3 |
| Freeport-McMoran Cp & Gld | Connecting the Future | 3 |
| Pioneer Natural Resources | Creativity Beyond Imagination | 3 |
| Hormel Foods Corp. | Life Better Served | 3 |
| T. Rowe Price Group | Invest With Confidence | 3 |
| Helmerich & Payne | Integrity. Respect.Teamwork. Creativity. | 3 |
| Synchrony Financial | Engage With Us | 3 |
| Yahoo Inc. | Do you Yahoo? | 3 |
| General Motors | People in motion. | 3 |
| Halliburton Co. | Unleash the energy | 3 |
| PerkinElmer | For the Better | 3 |
| Xylem Inc. | Let’s Solve Water | 3 |
| HCP Inc. | Strategy. Execution. Results. | 3 |
| Valero Energy | Investing in Excellence. | 3 |
| Varian Medical Systems | A partner for life | 4 |
| 3M Company | Science. Applied to life. | 4 |
| Genuine Parts | Get the good stuff. | 4 |
| V.F. Corp. | We Fit Your Life | 4 |
| Ventas Inc | Reliable Capital, Delivering value | 4 |
| Harris Corporation | Assured communications. Anywhere. Anytime | 4 |
| Abbott Laboratories | Life. To the fullest. | 4 |
| Unum Group | Better Benefits at Work. | 4 |
| General Dynamics | Strength on your side | 4 |
| Hess Corporation | Energy on the move | 4 |
| Garmin Ltd. | We’ll Take You There | 4 |
| Hologic | The Science of Sure | 4 |
| Home Depot | More Saving. More Doing. | 4 |
| GameStop Corp. | Power to the Players | 4 |
| Activision Blizzard | We make Great Games | 4 |
| Tegna | It’s all within reach. | 4 |
| Target Corp. | Expect More. Pay Less. | 4 |
| Franklin Resources | Gain from our perspective | 4 |
| TECO Energy | More reliability to you | 4 |
| Advance Auto Parts | We’re Ready in Advance. | 4 |
| Stryker Corp. | We make a difference | 4 |
| Fidelity National Information Services | 160 years of Experience | 4 |
| Federal Realty Investment Trust | We make home possible | 4 |
| Fastenal Co | Growth through customer service | 4 |
| Verisk Analytics | Serve. Add Value. Innovate | 4 |
| Stericycle Inc | Protecting People. Reducing Risk. | 4 |
| Vertex Pharmaceuticals Inc | The Science of Possibility | 4 |
| J. B. Hunt Transport Services | The Transportation Logistics Company | 4 |
| Air Products & Chemicals Inc | We are Air Products | 4 |
| St Jude Medical | More Control. Less Risk | 4 |
| FLIR Systems | The world’s sixth sense. | 4 |
| F5 Networks | IT agility. Your way. | 4 |
| Southwest Airlines | Stop Searching. Start Traveling | 4 |
| Viacom Inc. | I want My MTV | 4 |
| Snap-On Inc. | Being a Pro Matters | 4 |
| Kellogg Co. | See You at Breakfast | 4 |
| Expedia Inc. | Where you book matters | 4 |
| Allergan plc | Our pursuit, Life’s potential | 4 |
| Wal-Mart Stores | Save Money. Live Better. | 4 |
| Walgreens Boots Alliance | The Pharmacy America trusts. | 4 |
| Sempra Energy | For every day life | 4 |
| Kroger Co. | Right Store, Right Price | 4 |
| L Brands Inc. | Straight from the heartland | 4 |
| L-3 Communications Holdings | From Vision To Reality | 4 |
| Entergy Corp. | The Power of People. | 4 |
| Lam Research | Changing the value equation | 4 |
| Seagate Technology | “We turn on ideas” | 4 |
| Allstate Corp | You’re in good hands. | 4 |
| Wells Fargo | Together we’ll go far. | 4 |
| Ameren Corp | Focused Energy. For Life | 4 |
| Level 3 Communications | Building a Better Future | 4 |
| Welltower Inc. | Humane Capital Help Desk | 4 |
| EQT Corporation | Where energy means innovation | 4 |
| Linear Technology Corp. | Enabling an Intelligent Planet | 4 |
| SL Green Realty | Demanding Quality. Delivering Value. | 4 |
| Dun & Bradstreet | committed to your success. | 4 |
| Lowe’s Cos. | Love Where You Live | 4 |
| American Electric Power | AEP, America’s Energy Partner… | 4 |
| Ryder System | We promise to deliver. | 4 |
| Macerich | We create shopping experiences. | 4 |
| Du Pont (E.I.) | The Miracles of Science | 4 |
| Mallinckrodt Plc | Our source. Your supply. | 4 |
| Marathon Oil Corp. | Going further. Doing more. | 4 |
| Marathon Petroleum | Going further. Doing more. | 4 |
| Marriott Int’l. | Live Like a Local | 4 |
| Roper Industries | Simple Ideas. Powerful Results. | 4 |
| Zimmer Biomet Holdings | Personal fit. Renewed life | 4 |
| Realty Income Corporation | The Monthly Dividend Company | 4 |
| Quest Diagnostics | The patient comes first | 4 |
| Whirlpool Corp. | Work Globally, Act Locally | 4 |
| Assurant Inc | Assurant. On your terms. | 4 |
| QUALCOMM Inc. | Enabling the Wireless Industry | 4 |
| McGraw Hill Financial | Open markets. Open minds. | 4 |
| DaVita Inc. | Bringing quality to life | 4 |
| Williams Cos. | We make energy happen. | 4 |
| AutoZone Inc | Get in the Zone | 4 |
| Costco Co. | Simplifying home and life | 4 |
| Concho Resources | Great Place To Work | 4 |
| Microsoft Corp. | Your Potential. Our Passion. | 4 |
| Procter & Gamble | Touching lives, improving life | 4 |
| Automatic Data Processing | The Business behind business. | 4 |
| Columbia Pipeline Group Inc | Significant Scale, Unparalleled Footprint | 4 |
| Polo Ralph Lauren Corp. | World of Ralph Lauren | 4 |
| Avago Technologies | Your Imagination, Our innovation | 4 |
| Moody’s Corp | Small Business, Credit Index | 4 |
| Phillips 66 | Proud To Be Here | 4 |
| Tractor Supply Company | For Life Out Here | 4 |
| Murphy Oil | Exploration Driven. Delivery focused | 4 |
| Philip Morris International | Looks To The Future | 4 |
| Cintas Corporation | Ready for the Workday | 4 |
| Cincinnati Financial | Everything Insurance Should Be | 4 |
| National Oilwell Varco Inc. | One Company Unlimited Solutions | 4 |
| Navient | Solutions for your success | 4 |
| Church & Dwight | The Standard of Purity | 4 |
| Avery Dennison Corp | Inspired Brands, Intelligent World | 4 |
| Perrigo | Quality Affordable Healthcare Products | 4 |
| Charles Schwab Corporation | Helping investors help themselves | 4 |
| XL Capital | Make Your World Go | 4 |
| Gilead Sciences | Advancing therapeutics. Improving lives. | 4 |
| Capital One Financial | What’s in your wallet? | 4 |
| BIOGEN IDEC Inc. | Transforming discovery into care. | 4 |
| Cabot Oil & Gas | Clean Energy, Stronger Communities | 4 |
| PepsiCo Inc. | Pepsi. It’s the cola. | 4 |
| CSRA Inc. | Enduring Values. Inspired Performance. | 4 |
| CME Group Inc. | How The World Advances | 4 |
| Torchmark Corp. | For “middle income” Americans | 4 |
| CIGNA Corp. | A Business of Caring | 4 |
| CBRE Group | Local Real Estate. Worldwide | 4 |
| Time Warner Inc. | The Power of You | 4 |
| ONEOK | The ONE in energy | 4 |
| C. H. Robinson Worldwide | Get You There Faster. | 4 |
| People’s United Financial | Everything Starts With You | 4 |
| Owens-Illinois Inc | Packaging Solutions everywhere, everyday | 4 |
| Xerox Corp. | Work can work better | 4 |
| BorgWarner | Feel good about driving | 4 |
| Paychex Inc. | Payroll. HR. Retirement. Insurance | 4 |
| Best Buy Co. Inc. | Expert Service. Unbeatable Price. | 4 |
| Baxalta | Your Life, Our Inspiration | 4 |
| American Express Co | Don’t Leave Home Without It | 5 |
| PVH Corp. | The Way Forward: Evolve Everyday | 5 |
| Patterson Companies | Building Connections For Healthier Communities | 5 |
| BlackRock | Opportunity favors the prepared mind | 5 |
| Bristol-Myers Squibb | extending and enhancing human life | 5 |
| Oracle Corp. | Oracle is THE information company | 5 |
| Cablevision Systems Corp. | Reach Out and Touch Someone. | 5 |
| NiSource Inc. | Premier Safety, Reliability and Service. | 5 |
| Newfield Exploration Co | Balance of Exploration and Acquisitions | 5 |
| Chesapeake Energy | Natural Gas Wins the Day | 5 |
| Cisco Systems | Welcome To The Human Network | 5 |
| Citizens Financial Group | Good Banking Is Good Citizenship | 5 |
| Pinnacle West Capital | The choice for digital video. | 5 |
| Coca-Cola Enterprises | Things go better with Coke. | 5 |
| Monsanto Co. | Growth for a Better World. | 5 |
| Praxair Inc. | MAKING OUR PLANET MORE PRODUCTIVE | 5 |
| Wisconsin Energy Corporation | Energy you can depend on | 5 |
| Principal Financial Group | We’ll Give You an Edge. | 5 |
| Mohawk Industries | It’s more than a floor. | 5 |
| Merck & Co. | Committed to making a difference. | 5 |
| AutoNation Inc | Driven to be the best | 5 |
| The Walt Disney Company | I’m going to Disney World! | 5 |
| Deere & Co. | Nothing runs like a Deere. | 5 |
| McCormick & Co. | McCormick Brings Passion to Flavor™ | 5 |
| Quanta Services Inc. | Leadership in Performance and Safety | 5 |
| Weyerhaeuser Corp. | Growing a truly great company. | 5 |
| Range Resources Corp. | Drilling is just the beginning. | 5 |
| Raytheon Co. | Customer Success is our mission | 5 |
| Dollar General | Save Time, Save Money, Everyday. | 5 |
| Apartment Investment & Mgmt | America Comes Home to Aimco | 5 |
| Yum! Brands Inc | Alone we’re delicious…together we’re Yum! | 5 |
| Regions Financial Corp. | You can expect more stability. | 5 |
| Western Digital | Designed to protect your data. | 5 |
| Anadarko Petroleum Corp | Bringing Excellence to the Surface. | 5 |
| The Hershey Company | The Sweetest Taste on Earth | 5 |
| Zions Bancorp | A collection of Great banks | 5 |
| AmerisourceBergen Corp | Because It’s All Right Here. | 5 |
| Dr Pepper Snapple Group | We do things with flavor | 5 |
| American Tower Corp A | Where you want to be. | 5 |
| Berkshire Hathaway | The Customer Is Always Right! | 5 |
| Duke Energy | Powering and empowering our communities | 5 |
| LyondellBasell | Fuelling the power to within | 5 |
| U.S. Bancorp | All of US serving you. | 5 |
| Edison Int’l | Leading the way in electricity. | 5 |
| SanDisk Corporation | “NO action is too fast!” | 5 |
| Altria Group Inc | We’re A Company Moving Forward | 5 |
| UDR Inc | Opening Doors To The Future | 5 |
| Waters Corporation | The science of what’s possible | 5 |
| Sealed Air Corp.(New) | Our Products protect your Products | 5 |
| Kraft Heinz Co | A little taste of heaven. | 5 |
| Kimberly-Clark | It feels good to feel. | 5 |
| Signet Jewelers | Every kiss begins with Kay | 5 |
| The Coca Cola Company | Things go better with Coke. | 5 |
| Allegion | Pioneering safety around the world. | 5 |
| Vornado Realty Trust | Fully-integrated real estate investment trust | 5 |
| Juniper Networks | The New Network Is Here | 5 |
| Alexion Pharmaceuticals | Transforming patients’ lives through innovation. | 5 |
| Alcoa Inc | Inventing the future since 1888 | 5 |
| Jacobs Engineering Group | People are our greatest asset | 5 |
| Airgas Inc | You’ll find it with us. | 5 |
| JPMorgan Chase & Co. | The right relationship is everything | 5 |
| Agilent Technologies Inc | The world’s premier measurement company. | 5 |
| Starwood Hotels & Resorts | Who’s taking care of you | 5 |
| State Street Corp. | Passionate about our client’s success. | 5 |
| Invesco Ltd. | Explore intentional investing with Invesco | 5 |
| International Bus. Machines | Let’s build a smarter planet | 5 |
| SunTrust Banks | Live Solid. Bank Solid. SunTrust. | 5 |
| Symantec Corp. | Confidence in a connected world. | 5 |
| Affiliated Managers Group Inc | A global asset under management | 5 |
| Sysco Corp. | Good things come from Sysco | 5 |
| Aetna Inc | We want you to know. | 5 |
| Fluor Corp. | How the world is built. | 5 |
| Ford Motor | Built for the road ahead. | 5 |
| Frontier Communications | “Welcome to the New Frontier.” | 5 |
| United Health Group Inc. | Helping People Live Healthier Lives. | 5 |
| Huntington Bancshares | A bank invested in people. | 5 |
| AES Corp | The Power of being Global | 5 |
| AFLAC Inc | Ask about it at work. | 5 |
| Caterpillar Inc. | Earthmoving solutions for today’s challenges. | 5 |
| United Technologies | You can see everything from here | 6 |
| TripAdvisor | Plan and book your perfect trip | 6 |
| Microchip Technology | anything that revolves, anything that moves | 6 |
| American Water Works Company Inc | The Authoritative Resource on Safe Water | 6 |
| Host Hotels & Resorts | We bring the city to life | 6 |
| Humana Inc. | Guidance when you need it most. | 6 |
| PPG Industries | We protect and beautify the world | 6 |
| Gap (The) | “For every generation there’s a Gap.” | 6 |
| E*Trade | Get high rates without the risks. | 6 |
| Carmax Inc | The Way Car Buying Should Be | 6 |
| General Electric | We bring good things to life. | 6 |
| PayPal | The safer way to pay online | 6 |
| EOG Resources | When you think energy, think EOG | 6 |
| Cimarex Energy | Stronger for Good Time and Bad | 6 |
| Eastman Chemical | Where Chemistry and Innovation come together. | 6 |
| International Paper | We Will Not Fail Our Customers!! | 6 |
| Carnival Corp. | Fun For All. All For Fun | 6 |
| Zoetis | For Animals, For Health. For You | 6 |
| Goldman Sachs Group | Our client’s intrests always come first. | 6 |
| Brown-Forman Corporation | We enrich the experience of life. | 6 |
| Discover Financial Services | There’s always something more to Discover | 6 |
| The Bank of New York Mellon Corp. | The Investments Company for the World | 6 |
| Centene Corporation | Better health outcomes at lower costs | 6 |
| Southern Co. | Smart Energy. Smart Grid. Smart Choices. | 6 |
| Netflix Inc. | It just might bring everyone together | 6 |
| Pitney-Bowes | Powering the transactions that drive commerce. | 6 |
| Ball Corp | Products that reflect an innovation mindset. | 6 |
| eBay Inc. | “Buy it, sell it, love it” | 6 |
| Crown Castle International Corp. | Providing Wireless Infrastructure in Prime Locations | 6 |
| Fifth Third Bancorp | The things we do for dreams. | 6 |
| Urban Outfitters | Pay money to look like homeless | 6 |
| Thermo Fisher Scientific | The world leader in serving science | 6 |
| Prologis | The strategic partner for Global trade | 6 |
| First Solar Inc | Lowering The Cost of Solar Electricity | 6 |
| Public Serv. Enterprise Inc. | We make things work for you | 6 |
| FirstEnergy Corp | Our energy is working for you. | 6 |
| Alliance Data Systems | All for Good. Good for All. | 6 |
| Amazon.com Inc | Work Hard. Have Fun. Make History. | 6 |
| Noble Energy Inc | Energizing the World, Bettering People’s Lives | 6 |
| Adobe Systems Inc | A new experience in user experience. | 6 |
| Henry Schein | We will help you get there | 6 |
| Campbell Soup | It’s Amazing What Soup Can Do! | 6 |
| TJX Companies Inc. | Get the max for the minimum. | 6 |
| Kinder Morgan | A different kind of energy company | 6 |
| Becton Dickinson | Helping all people live healthy lives | 6 |
| Tyco International | A vital part of your world | 6 |
| Eversource Energy | Take only pictures, leave only footprints | 6 |
| Whole Foods Market | Whole Foods, Whole People, Whole Planet. | 6 |
| Omnicom Group | The only we can.The media agencies. | 6 |
| Johnson & Johnson | Your Druggist is More Than a Merchant | 7 |
| Tenet Healthcare Corp. | Passion, Commitment and Leadership in health care. | 7 |
| Analog Devices, Inc. | World leader in high performance signalprocessing. | 7 |
| Robert Half International | Innovation and Excellence in consulting and staffing | 7 |
| The Travelers Companies Inc. | Insurance for your auto, home and business | 7 |
| BB&T Corporation | More than writing checks or making deposits… | 7 |
| Progressive Corp. | It’s about you, and it’s about time. | 7 |
| Occidental Petroleum | Develop energy resources safely, profitably and responsibly. | 7 |
| Nvidia Corporation | The Way It’s Meant to be Played | 7 |
| Baker Hughes Inc | Enabling safe, affordable energy, improving people’s lives | 7 |
| Nielsen Holdings | What People Watch, Listen To and Buy | 7 |
| Bank of America Corp | Think what we can do for you | 7 |
| Michael Kors Holdings | A chic, luxurious, sexy fragrance for women. | 7 |
| Baxter International Inc. | Making a meaningful difference in patients’ lives | 7 |
| Leggett & Platt | Enhancing people’s lives for over 130 years. | 7 |
| The Clorox Company | We make everyday life better, every day | 7 |
| Iron Mountain Incorporated | The Leader in Records & Information Management | 7 |
| Interpublic Group | A global leader in modern marketing solutions | 7 |
| Illinois Tool Works | When customers depend on us… We’re there. | 7 |
| Honeywell Int’l Inc. | If we say it, we’ll do it | 7 |
| Hasbro Inc. | Boy Oh Boy! It’s A Hasbro Toy! | 7 |
| Grainger (W.W.) Inc. | For the ones who get it done. | 7 |
| FedEx Corporation | Relax, it’s FedEx; The world on time | 7 |
| Be Connected. Be Discovered. Be on Facebook. | 7 | |
| Exxon Mobil Corp. | Taking on the world’s toughest energy challenges. | 7 |
| ConAgra Foods Inc. | ConAgra. The right kind of food company | 7 |
| Estee Lauder Cos. | Bringing the best to everyone we touch. | 7 |
| Endo International | Serving for the health of the people | 7 |
| DTE Energy Co. | For all the energy you’ll ever need. | 7 |
| Darden Restaurants | To nourish and delight everyone we serve | 7 |
| Dominion Resources | What we do everyday Powers you everyday | 7 |
| The Mosaic Company | Helping the World Grow the Food it Needs | 8 |
| Harley-Davidson | Define your world in a whole new way. | 8 |
| Hanesbrands Inc | Look who we’ve got our Hanes on now | 8 |
| HCA Holdings | It’s you, it’s me, it’s all of us | 8 |
| Lockheed Martin Corp. | We Never Forget Who We Are Working For | 8 |
| Chevron Corp. | Finding newer, cleaner ways to power the world. | 8 |
| General Growth Properties Inc. | Fully integrated, self managed and self administered REIT | 8 |
| Transocean | Because 70% of Earth is covered by water | 8 |
| FMC Technologies Inc. | We keep you first. And keep you ahead. | 8 |
| FMC Corporation | We put you first. And keep you ahead. | 8 |
| PPL Corp. | We’ll Be There When The Light Goes On | 8 |
| Citigroup Inc. | Your Citi never sleeps” and “Where money lives | 8 |
| Bard (C.R.) Inc. | Advancing Lives and the Delivery of Health Care | 8 |
| Medtronic plc | Alleviating Pain • Restoring Health • Extending Life | 8 |
| Essex Property Trust Inc | Every Story is Unique. Every Home is Different. | 8 |
| Equity Residential | A place people are proud to call home | 8 |
| Celgene Corp. | Committed to improving the lives of patients worldwide | 8 |
| United Rentals, Inc. | You’re building the future. We’re here to help.™ | 8 |
| Mead Johnson | Makers of the fluoride-vitamin supplements doctors prescribe most. | 8 |
| Ecolab Inc. | The Global Leader in Commercial and Sanitizing Solutions | 8 |
| Universal Health Services, Inc. | The Health Care you need. Close to Home. | 8 |
| Western Union Co | The fastest way to send money – worldwide | 8 |
| Westrock Co | A world class packaging team, built for you | 8 |
| Discovery Communications-C | Let’s All Discover, Why No Myth Is Safe | 8 |
| Discovery Communications-A | Let’s All Discover, Why No Myth Is Safe | 8 |
| Kansas City Southern | The shortest route from Kansas City to salt water. | 9 |
| Expeditors Int’l | You’d be surprised how far we’ll go for you. | 9 |
| United Parcel Service | We run the tightest ship in the shipping business. | 9 |
| Electronic Arts | If it’s in the game. It’s in the game. | 9 |
| Pulte Homes Inc. | It’s our philosophy. It’s the way we do business | 9 |
| Simon Property Group Inc | Self administered and self managed real estate investment trust | 9 |
| Cummins Inc. | Making people’s lives better by unleashing the power of Cummins. | 10 |
| Akamai Technologies Inc | In a faster forward world, innovation doesn’t wait for technology | 10 |
| MetLife Inc. | It’s at times like this that Metlife sets itself apart. | 10 |
| Motorola Solutions Inc. | Helping customers be their best in the moments that matter | 10 |
| Ametek | A Leading Global Manufacturer of Electronic Instruments and Electromechanical Devices | 10 |
| Express Scripts | Serving the prescription needs of more than 50 million Americans. | 10 |
| Smucker (J.M.) | With a name like Smucker’s, it has to be good | 10 |
| Anthem Inc. | Together, we are transforming health care with trusted and caring solutions | 11 |
| Martin Marietta Materials | It’s not just what we make. It’s what we make possible. | 11 |
| Edwards Lifesciences | Global Leader in the Science of Heart Valves and Hemodynamic Monitoring | 11 |
| Northern Trust Corp. | You know your destination. You need a wise, caring advisor alongside you. | 12 |
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